When it comes to database performance, many think they are solving technical problems, but are solving a money problem. There are 2 phases to database-cost management, and understanding which phase you are in will help you understand your options for growth.
For developers, databases are basically magic. Like Penn & Teller, this blog post is set to break the illusion. Databases are just like any other code, they have algorithms and processes. These algorithms and processes are meant to improve performance, but can cause limitations if they are not expected.